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Mitchell York
Mitchell's Entrepreneurs Blog

By Mitchell York, About.com Guide to Entrepreneurs

Looking for Good Free PR?

Monday August 4, 2003
Many entrepreneurs are learning that good PR is far more effective (and usually far less costly) than advertising. But getting coverage in a major paper is rare and happens sporadically at best. There's an easy way, though, to get newspaper exposure and increase your credibility: letters to the editor. Guest author Sharon Dotson shows you how to rack up PR points with this simple technique. Read the full article
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