wdsourcing can be used to procure all kinds of services. Typically, small businesses use crowdsourcing websites when they want to design a new website or logo. But how about something as significant as changing an existing company's name?
That's what Pixily, a company that provides a digital filing system and document scanning for small businesses, did when it changed its name to OfficeDrop. Healy Jones, OfficeDrop's head of marketing, spearheaded a crowdsourcing project both employees and customers to compile ideas and find a new company name. She answered our questions about the process. Read more...
As a marketing/design professional, I love the idea of creative branding through Crowdsourcing. Of course you’d have to refine the results to fit your business and what you’re comfortable with using, but it’s the ultimate example of giving customers what they want.
o The above thought is smart and doesn’t require any further addition.
It’s perfect thought from my side.
Business
Hi Mitchell,
Thank you for your article. I agree with you that crowd-sourcing can be used to procure all kinds of services not only design. Our Company World4Brains.com, has been operating since 2008 with a crowd-sourced consulting and innovation platform. Hundreds of well-credentialed consultants and accomplished innovators from over 120 countries (and across as many expertise categories as required) collaborate and contribute their best ideas, expert advice, creative solutions and constructive feedback – thanks to an innovative payment system that rewards all valuable input.
with kind regards,
Tatiana Andrushko
Hi Mitchell,
Thank you for your article. I agree with you that crowd-sourcing can be used to procure all kinds of services not only design. Our Company World4Brains.com, has been operating since 2008 with a crowd-sourced consulting and innovation platform.
Hundreds of well-credentialed consultants and accomplished innovators from over 120 countries (and across as many expertise categories as required) collaborate and contribute their best ideas, expert advice, creative solutions and constructive feedback – thanks to an innovative payment system that rewards all valuable input.
with kind regards,
Tatiana Andrushko