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Mitchell York

By Mitchell York, About.com Guide to Entrepreneurs

The State of Virtual Professionalism

Economic pressures, a desire for more flexible lifestyle, and the ready availability of technology have caused an upswing in the number of virtual professionals in the last few years. A virtual professional is an entrepreneur who conducts business remotely with clients using technology. Based on a detailed online survey of 70 virtual professionals conducted last year, virtual professional Eileen Parzek of SOHO It Goes! has compiled a report providing a snapshot of this rapidly expanding trend. The initial survey relied on a combination of statistical questions to determine trends, and open questions in order to gather quotes from virtual professionals. The final covers three areas: demographics, benefits and hazards, and the state of technology in the virtual world.

"Having owned a successful and international virtual business for 9 years now, I feel a strong sense of advocacy towards virtual professionalism," says Parzek. "My goal was to gather both facts and opinions from other virtual professionals, and share what I learned with the business community. I hope that it will encourage other entrepreneurs to consider this way of work and life, and educate people about businesses that operate this way."

A few of the most interesting findings:

- Nearly 50% of virtual professionals work virtually either "because I can" or "because I want to".

- Stabilizing income is the toughest aspect of virtual work.

- Referrals are the #1 source of customers, and even working virtually, live networking is 2nd, slightly ahead of virtual professionals' own web sites.

- The #1 benefit most virtual professionals report is flexibility of time. Ironically, most also work more than 5 days a week and over 8 hours a day. Apparently, as long as they can pick the hours, it's still a perk.

- The desktop PC is, unsurprisingly, the #1 technology used by virtual professionals, with the telephone still a close second. Video conferencing is the least utilized, with less than 20% reporting using it or planning to buy it. 100% use e-mail regularly, and over half use instant messaging with their clients.

One open-ended question asked survey respondents, "If you were a virtual guru on a mountain top and someone crawled up to ask your advice about being a virtual professional, what would you tell them?" The best response, from Renae Bolton of Triple J Business Solutions:
"If you had to come all the way up here to ask me about being a virtual professionals, you aren't ready Junior. Ever hear of e-mail? Instant Messaging? You are invading my private space! Scram!"
If you're considering becoming a virtual professional, read this report first. If you're already one, you will still find it very enlightening and entertaining. Read the full report, "Virtual Professionalism in 2003"
Wednesday March 10, 2004 | comments (0)

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