Among other things, you’ll need to describe the source and amount of your initial equity capital, as well as account for the equipment necessary to produce your products or services. Perhaps you already have some office furniture or computers; you may have secured financing from a bank or investors, or will invest your personal savings in the business. Do you have existing staff, and will you need to hire others?
Your plans for obtaining needed personnel, equipment and cash to meet your capital expenses will be detailed throughout your plan. How about mentors and key advisers? These are non-tangible resources whose value to your business can be immense. In describing each of the resources that you have and need, couch each in terms of the value it will bring to your fledgling business, both in the near term and down the road.
This is a good time to evaluate your technical resources and requirements. Some businesses rely more heavily on technology than others, and such companies will need a strong IT network to get started. If that’s the case, you may be intimidated by the up-front cost, but keep in mind that your product will only be as good as the technology behind it, and if you buy low-grade gear, you’ll probably have to replace it in a few years.